ACTIVE INGREDIENTS · WHEAT PROTEIN
Hydrolysed protein that coats, smooths, and strengthens hair.
Hydrolysed wheat protein is broken into small fragments that can bind to the hair cuticle and deposit a conditioning film along the length of each strand. This film reduces porosity, adds softness and combability, and provides a light protective layer that makes hair more resilient to mechanical stress. OVESSI uses wheat protein in leave-in and rinse-out formulas where the Japanese principle of quiet, lasting conditioning is central to the formula’s purpose.
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The Citrus : Citrus Cocktail Conditioner
Ends soften under your fingers. Brushes glide, strands settle.The Citrus : Citrus Cocktail Conditioner
Ends soften under your fingers. Brushes glide, strands settle.Regular price €22Regular price -
The Slip : Argan & Wheat Smoothing Conditioner
Smoother by morning. Slip that holds through humidity.The Slip : Argan & Wheat Smoothing Conditioner
Smoother by morning. Slip that holds through humidity.Regular price €35Regular price -
The Colour : Peachy Grapefruit Colour Care Shampoo
Colour that stays where you left it. Gloss that does not fade by Friday.The Colour : Peachy Grapefruit Colour Care Shampoo
Colour that stays where you left it. Gloss that does not fade by Friday.Regular price €35Regular price -
The Lustre : Smoky Vetiver Gloss Shampoo
A quieter shine, the kind that reads in person before a photo.The Lustre : Smoky Vetiver Gloss Shampoo
A quieter shine, the kind that reads in person before a photo.Regular price €35Regular price -
The Gloss : Smoky Vetiver Conditioner
Gloss that catches light, not attention.The Gloss : Smoky Vetiver Conditioner
Gloss that catches light, not attention.Regular price €35Regular price -
The Tender : Sensitive Scalp Shampoo
Calm at the scalp from the first wash. Comfort through the rest of the week.The Tender : Sensitive Scalp Shampoo
Calm at the scalp from the first wash. Comfort through the rest of the week.Regular price €28Regular price -
The Rescue : Keratin Intensive Hair Mask
Ends that feel cared for, not styled into place.The Rescue : Keratin Intensive Hair Mask
Ends that feel cared for, not styled into place.Regular price €50Regular price
FREQUENTLY ASKED
Wheat protein questions
What does hydrolysed wheat protein do to hair?
It deposits a thin conditioning film along the hair cuticle that reduces friction, improves combability, and adds a soft, smooth texture. At higher concentrations, it also fills micro-gaps in damaged cuticle structure, reducing porosity and improving the hair’s ability to retain moisture.
Can wheat protein cause protein overload in hair?
Yes, with over-use. Protein overload makes hair stiff, brittle, and prone to snapping. If your hair begins to feel hard or lose elasticity after consistent protein use, reduce frequency and increase moisture-focused conditioning. OVESSI formulas balance wheat protein with humectants to reduce this risk.
Is wheat protein suitable for all hair types?
It works best on medium to coarse hair that lacks protein through processing or mechanical damage. Very fine hair can become stiff with heavier protein deposits. OVESSI formulas designed for fine hair use lower concentrations or smaller-fragment hydrolysed protein for a lighter conditioning effect.
Can people with wheat or gluten sensitivity use wheat protein in haircare?
Topical wheat protein in haircare does not trigger gluten sensitivity in the same way as ingested wheat. Gluten is a dietary protein found in wheat, but hydrolysed wheat protein in cosmetics is structurally modified and not absorbed systemically through the scalp. Consult a dermatologist if you have a wheat contact allergy specifically.
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Protein-balanced hair from root to tip.
Browse the OVESSI hair range by concern or use Skin AI to identify the protein and moisture balance your lengths need.
