{"product_id":"the-aloe-aloe-moisture-shampoo","title":"The Aloe : Aloe Moisture Shampoo","description":"\u003ch1\u003eThe Aloe : Aloe Moisture Shampoo\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eMoisturising Shampoo · 290 ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote\u003e\n\u003cp\u003eA naturally certified, gentle aloe and honey shampoo that cleanses without stripping, leaving the hair soft, smooth, glossy, and thoroughly moisturised from root to tip.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAloe juice base for comfort during and after washing\u003c\/li\u003e\n\u003cli\u003eHoney and ginkgo complex for sustained strand moisture\u003c\/li\u003e\n\u003cli\u003eNatural certified (Ecocert COSMOS Natural)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCruelty-free · Made to order in EU \u0026amp; US · Full INCI listed\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003chr\u003e\n\u003cp\u003eA naturally certified moisturising shampoo built on an aloe Barbadensis leaf juice base, blended with a botanical complex of honey, ginkgo biloba, and burdock root extract, with Sodium PCA providing the primary humectant action that makes the moisture perceptible both during and after washing. The lather is gentle and cushioned; the rinse is clean; and the hair dries smooth and soft rather than the tight, dry quality that some shampoos leave on the strand.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eWhy this exists\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe paradox of most shampoos is that the cleansing step that removes the debris on the hair often removes more than it needs to, disrupting the lipid film on the strand and leaving the hair drier than before washing began. Formulating around this paradox requires building moisture into the shampoo itself, not as a secondary conditioning agent applied after cleansing but as a functional part of the cleansing vehicle. This formula places aloe juice at the top of the INCI, uses Sodium PCA as the humectant backbone, and incorporates a honey-sugar complex that is hydrophilic enough to attract water to the hair surface during the wash step and retain it after rinsing. The result is a shampoo that cleanses gently while actively contributing to the moisture baseline of the hair.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eFormulation\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAloe Barbadensis Leaf Juice forms the continuous phase of this formula, replacing what would otherwise be plain water with a polysaccharide and amino acid-rich base that is immediately soothing on the scalp and softening on the strand. Lauryl Glucoside and Sodium Coco-Sulfate form the mild surfactant system, supplemented by Disodium Cocoyl Glutamate and Sodium Cocoyl Glutamate for a gentle, thorough cleanse without the surfactant harshness that causes post-wash tightness. Coco-Glucoside provides additional foam and mild conditioning.\u003c\/p\u003e\n\u003cp\u003eSodium PCA, a naturally occurring skin-identical humectant, is present as the primary moisture-attracting active : it draws water from the environment and holds it at the surface of the hair strand, contributing to the softness that is perceptible immediately after drying. The honey-derived complex, comprising Honey, Fructose, Glucose, Inositol, Sucrose, and Trehalose, is a complete biomimetic humectant system that mirrors the moisture-holding activity of the scalp's own natural moisturising factor. Ginkgo Biloba Leaf Extract and Arctium Lappa (Burdock) Root Extract contribute mild scalp-supporting and hair-strengthening properties that accumulate with regular use.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eOn hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDay one : hair rinses soft and smooth, without the squeaky or dry quality that indicates over-stripping; the scalp feels comfortable and balanced immediately after washing. Week one : hair holds its moisture visibly longer between washes; the mid-lengths and ends feel noticeably softer by the second day after washing. Week four : a sustained improvement in surface smoothness and gloss; the hair's overall baseline moisture level feels higher with consistent use.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eUse\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to thoroughly wet hair and scalp. Work through from root to tip, massage into a lather across the scalp, and rinse completely. Follow with a conditioner applied to the mid-lengths and ends for the full moisturising ritual. Suitable for daily or frequent use. The mild surfactant system makes this shampoo appropriate for dry, dehydrated, or fine hair that responds poorly to stronger cleansing formulas.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eProvenance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA small-batch boutique skincare house, made to order. Every bottle is formulated and filled within two working days of your order, then dispatched from the fulfilment centre closest to you : our European facility for United Kingdom and European Union customers, our United States facility for North American customers. Because every bottle is bottled to order, what arrives at your door is at the peak of its actives : nothing has been sitting against light, heat, or oxygen for months. Two-day production is the price of formulation freshness, and the boutique standard we hold ourselves to.\u003c\/p\u003e\n\u003cp\u003eCruelty-free. Gluten free. Natural certified (Ecocert COSMOS Natural).\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eThe House Standard\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe will only ever list a formulation if it meets four conditions :\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNo claim we cannot evidence in the bottle.\u003c\/strong\u003e Every benefit on this page is backed by an ingredient that does the work at a dose that does the work. If a peptide is on the page, it is in the formula at the level peptides start performing at, not a fragrance-trace included for the marketing department.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNo active dosed below its working threshold.\u003c\/strong\u003e This is the single most common dishonesty in skincare. We do not do it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFull INCI, top to bottom, on every product page.\u003c\/strong\u003e In the order the regulator requires : highest concentration first. You can read the formula before you decide.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOne quality bar across two continents.\u003c\/strong\u003e Every formulation is held to the same European cosmetic standards, whether it leaves our EU facility for a customer in London or our US facility for a customer in Brooklyn. One bar. Two doors closer to you.\u003c\/p\u003e\n\u003cp\u003eThis is the standard. It is how we work.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eFull ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAloe Barbadensis (Aloe) Leaf Juice, Lauryl Glucoside, Sodium Coco-Sulfate, Aqua, Citric Acid, Disodium Cocoyl Glutamate, Sodium PCA, Coco-Glucoside, Glyceryl Oleate, Parfum, Benzyl Alcohol, Glycerin, Sodium Cocoyl Glutamate, Sodium Benzoate, Potassium Sorbate, Honey, Fructose, Glucose, Inositol, Sucrose, Trehalose, Ginkgo Biloba (Gingko) Leaf Extract, Arctium Lappa (Burdock) Root Extract, Sodium Citrate, Benzoic Acid, Linalool, Limonene\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cem\u003eOVESSI. Modern skin rituals. Korean philosophy, Scandinavian restraint, Japanese calmness, French editorial luxury, kept together. Made to order in our EU and US facilities.\u003c\/em\u003e\u003c\/p\u003e\u003c!-- cb 1779796476 --\u003e","brand":"OVESSI","offers":[{"title":"Default","offer_id":59629636976974,"sku":"195566","price":29.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/1313\/8254\/files\/NjK0I2-t0o2ljlroakxEUo_S3-BvBpTF.jpg?v=1778500173","url":"https:\/\/ovessi.com\/products\/the-aloe-aloe-moisture-shampoo","provider":"OVESSI","version":"1.0","type":"link"}